In development
Foodservice manufacturer representation · From the West Coast to the world

Golden Giant
Representatives

We connect innovative foodservice manufacturers with the dealers, distributors and industry relationships that can help their products reach the market.

How we work

We represent manufacturers. We don't sell retail.

GGR is being built to help manufacturers introduce, establish and grow their products by developing relationships with the buyers who decide what gets specified, stocked and used.

Manufacturer

Makes the product and sets the commercial terms.

GGR

Creates demand, supports the manufacturer's sales channels and develops accounts.

Dealer / buyer

Depending on the agreement, typically buys directly from the manufacturer.

GGR is generally compensated by commission or another arrangement agreed with each manufacturer. We don't purchase or stock every product we represent.

Stainless foodservice equipment in warm evening light
Areas of focus

The path from manufacturer to customer.

From established equipment and supplies to emerging specialty products, GGR is being built to develop opportunities, support product education and strengthen each link in the channel.

Manufacturer representation

Selling on a manufacturer's behalf, starting on the West Coast and growing wherever the product can win.

Dealer & distributor relationships

Building trust with the dealers and distributors who carry a line to operators.

Product introduction

Education, samples and demonstrations that help new products earn a first look.

Market development

Growing accounts and reach as a product proves itself in the market.

Who we work with DealersDistributorsDesigners & consultantsOperatorsOther foodservice buyers
Categories of interest

The full range of foodservice equipment.

Not just the big equipment. GGR is interested in the products operators use every day, from the back of house to the countertop.

Restaurant equipment

Cooking, refrigeration and prep equipment for commercial kitchens.

Smallwares

The tools, pans and utensils kitchens replace and reorder.

Countertop appliances

Compact equipment for front and back of house.

Supplies

Everyday foodservice supplies that keep operations running.

Water filtration & air curtains

Products that protect equipment, comfort and air quality.

Specialty building products

Specialty plumbing and drainage, and stainless and aluminum doors.

These are areas of interest, not current product lines. We're also interested in innovative products that solve practical problems for foodservice operators.

Golden Giant Representatives is developing as part of the Salesmic Distrology concept for manufacturer representation, B2B sales and market development.

salesmicdistrology.com →
For manufacturers

Ready to take your foodservice product further?

Tell us what you make and where you want to grow, from one region to new markets anywhere. We review every inquiry.

Rooted on the West Coast
info@goldengiantreps.com